MCN PPC is a new advertising product from MCN
With MCN PPC you only pay us a fee when a motorcyclenews.com user clicks on your text link, you set a monthly budget and we won’t charge you any more than that budget on a monthly basis, if we don’t reach that budget the money rolls over to the next month.
For more information on MCN PPC please contact your MCN sales representative or call Paul King on 01733 468 549 – paul.king@bauermedia.co.uk
Each text link is made up of the following -
Each line has a maximum number of characters –
Headline – 25 characters including spaces
Text line 1 – 35 characters including spaces
Text line 2 – 35 characters including spaces
Visual URL - 35 characters including spaces
Click through URL – 1000 characters (not visible on the ad)
The Destination URL is the web page that users will visit when they click your ad. In the case above it would be - http://www.motorcyclenews.com/MCN/bikesforsale/
How to create a responsive ad
• Include prices and promotions
• Include a call-to-action
• Don’t use your company name or website domain (except in the visual URL)
• Choose a destination URL carefully – deep link to specific pages
Example ads –
For more information on MCN PPC please contact your MCN sales representative or call Paul King on 01733 468 549 – paul.king@bauermedia.co.uk
