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£1.2 million ‘Think Bike’ campaign this spring

Steve Farrell, 07 February 2013 11:05

Drivers will be told to look out for bikes in a £1.2mllion government campaign this spring.  The ‘Think bike’ campaign will run from March to April, to coincide with many riders returning to the roads after winter.  The Department for Transport plans to spend more on the initiative than almost any other road safety campaign this year. Funding of £1.275million ...

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Win a £12,000 bike for doing police Bikesafe course

Steve Farrell, 03 November 2011 16:08

Motorcyclists are being offered the chance to win a bike worth £12,000 for doing a safe riding course taught by police. A scooter worth up to £2000 is also on offer in the initiative to improve motorcycle safety in London. Winners will get to choose the bike or scooter model they want up to the prize value. Three runners up ...

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Spending review warning

Steve Farrell, 25 October 2010 17:10

Motorcycle safety could suffer due to Chancellor George Osborne’s spending cuts, the British Motorcyclists Federation has warned. Local authorities are likely to reduce spending on road maintenance, leading to more potholes, and axe safety initiatives including subsidised rider training. Free police-run Bikesafe riding courses are in jeopardy because they receive funding from forces and local authorities, both of which have ...

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rating is 4.5

New optical illusion motorcycle safety advert

Steve Farrell, 18 March 2009 14:57

A new motorcycle TV safety advert uses optical illusions to warn drivers how carefully they need to look for motorcyclists at junctions. The Transport for London ad was devised after psychologists found people mistakenly thought smaller objects would take longer to reach them than larger ones, even those moving at the same speed. This 'size arrival effect' could explain accidents ...

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ACPO eats its words

Steve Farrell, 02 December 2008 17:29

Police chiefs have made a humiliating climb-down over proposals to ban motorcycles, following pressure from MCN. The Association of Chief Police Officers (ACPO) has admitted to MPs that basic claims backing up the proposal were untrue. ACPO had told the commons transport committee motorcycles may not belong on UK roads but has now accepted: ‘Motorcycling is a viable and necessary ...

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Thames Valley Police to remove speeding campaign posters

Steve Farrell, 18 August 2008 09:55

Officers stand proudly in front of a "motorcycle safety" poster showing a small boy clutching a crash helmet and wondering where daddy is. And perhaps we should take it as sign of the level of thought and planning that went into the posters that just one week later they were all to be taken down due to a major gaffe: ...

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rating is 3.5

Motorcycles to get new onboard warning systems

Steve Farrell, 25 June 2008 13:58

Motorcycles will get new onboard warning systems to tell the rider when he's going too fast under proposals announced in Brussels today. Government rejects speed limiter calls The technology will tell the rider when he's going into a bend too fast or exceeding the speed limit. A 'frontal collision warning' system will detect when the bike is too close to ...

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rating is 5

“Test pattern for spy satellites” is really just motorcycle training ground

Steve Farrell, 18 March 2008 14:44

Conspiracy theorists mistook a motorcycle training ground for a secret test pattern for spy satellites. A website on military “secrets” thought there was something fishy when it spotted a “strange new object” at RAF Feltwell in Norfolk. The website reported: “That ‘sports pitch’ is most likely a test pattern for the calibration of military satellites utilising Synthetic Aperture Radar (SAR) ...

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“Euro politicians want to ban motorcycles”

Steve Farrell, 26 February 2008 17:32

Brussels politicians want us off the roads, according to the president of the Association of European Motorcycle Manufacturers. European law makers intend to ban all motorcycles from the roads for good because they view them as too dangerous, ACEM president Stefan Pierer told MCN. Pierer said: “The politicians in Brussels are a big problem. They would like to forbid riding ...

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Health warnings for bikes

Steve Farrell, 11 September 2007 11:07

Consideration should be given to cigarette-style health warnings for motorcycles, campaign groups have said. The warnings would contain messages such as: ‘Motorcyclists make up less than 1% of road traffic but suffer around 18% of deaths and serious injuries.’ Paige Mitchell, coordinator of the Slower Speeds Initiative, said warnings should be combined with new regulations limiting the power, weight and ...


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