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£1.2 million ‘Think Bike’ campaign this spring

Steve Farrell, 07 February 2013 11:05

Drivers will be told to look out for bikes in a £1.2mllion government campaign this spring.  The ‘Think bike’ campaign will run from March to April, to coincide with many riders returning to the roads after winter.  The Department for Transport plans to spend more on the initiative than almost any other road safety campaign this year. Funding of £1.275million ...

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Win a £12,000 bike for doing police Bikesafe course

Steve Farrell, 03 November 2011 16:08

Motorcyclists are being offered the chance to win a bike worth £12,000 for doing a safe riding course taught by police. A scooter worth up to £2000 is also on offer in the initiative to improve motorcycle safety in London. Winners will get to choose the bike or scooter model they want up to the prize value. Three runners up ...

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Spending review warning

Steve Farrell, 25 October 2010 17:10

Motorcycle safety could suffer due to Chancellor George Osborne’s spending cuts, the British Motorcyclists Federation has warned. Local authorities are likely to reduce spending on road maintenance, leading to more potholes, and axe safety initiatives including subsidised rider training. Free police-run Bikesafe riding courses are in jeopardy because they receive funding from forces and local authorities, both of which have ...

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rating is 4.5

New optical illusion motorcycle safety advert

Steve Farrell, 18 March 2009 14:57

A new motorcycle TV safety advert uses optical illusions to warn drivers how carefully they need to look for motorcyclists at junctions. The Transport for London ad was devised after psychologists found people mistakenly thought smaller objects would take longer to reach them than larger ones, even those moving at the same speed. This 'size arrival effect' could explain accidents ...

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ACPO eats its words

Steve Farrell, 02 December 2008 17:29

Police chiefs have made a humiliating climb-down over proposals to ban motorcycles, following pressure from MCN. The Association of Chief Police Officers (ACPO) has admitted to MPs that basic claims backing up the proposal were untrue. ACPO had told the commons transport committee motorcycles may not belong on UK roads but has now accepted: ‘Motorcycling is a viable and necessary ...

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2009 Honda Fireblade ABS - First official pictures

Steve Farrell, 05 September 2008 17:58

The flagship Honda CBR1000RR Fireblade becomes the first superbike to get ABS in 2009 and comes in a range of new colours. Video: 2008 Honda CBR1000RR Fireblade launch test The optional anti-lock brakes have been designed specifically for fast track riding. Honda claims that in tests of the anti-lock version against expert riders on non-ABS Blades, the experts needed several attempts before ...

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2009 Honda CBR600RR ABS - First official pictures

Steve Farrell, 05 September 2008 17:22

Honda has released the full details and pictures for the revised 2009 Honda CBR600RR ABS. The main news is the addition of Electronically-Controlled Combined ABS – an all-new ABS system using electronic control to not only regulate brake pressure to prevent wheels locking, but also to spread braking force between front and rear brakes to give optimum stopping. Video: Honda's ...

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Thames Valley Police to remove speeding campaign posters

Steve Farrell, 18 August 2008 09:55

Officers stand proudly in front of a "motorcycle safety" poster showing a small boy clutching a crash helmet and wondering where daddy is. And perhaps we should take it as sign of the level of thought and planning that went into the posters that just one week later they were all to be taken down due to a major gaffe: ...

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Government considering “zero deaths” road safety policy

Steve Farrell, 21 July 2008 16:59

The UK may adopt a Swedish road safety policy once said by its own creator to be incompatible with motorcycles. Claes Tingvall, the author of Vision Zero, said there was “no room for motorcycles” in it. Now UK Government is deliberating whether to introduce the policy here from 2010, when existing road safety targets expire. Road safety minister Jim Fitzpatrick ...

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rating is 3.5

Motorcycles to get new onboard warning systems

Steve Farrell, 25 June 2008 13:58

Motorcycles will get new onboard warning systems to tell the rider when he's going too fast under proposals announced in Brussels today. Government rejects speed limiter calls The technology will tell the rider when he's going into a bend too fast or exceeding the speed limit. A 'frontal collision warning' system will detect when the bike is too close to ...

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