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What KTM taught Bajaj about promoting its new Pulsar 220

Guy Procter, 08 June 2011 10:43

Paint it orange, ride it lairy: it's a tried and trusted sales technique for KTM, whose partnership with Indian giant Bajaj has yielded the new Duke 125 and access to a wonderfully cost-efficient supply chain for the Austrian firm. Allowing the Pune-based firm to copy its marketing methods is the most obvious form of payback. It's hard to see how ...

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2011 Motoczysz E1PC – M1cha3l Rutt3r's 200bhp digital watch

Guy Procter, 03 June 2011 17:41

This is the bike Michael Rutter wil ride in this year's electric TT, though if MotoCzysz had it their way no doubt it would be the Digital TT. Because what with all the over-promising and under-delivering the word 'electric' has kind of lost its caché in connection with motorcycling. MotoCzysz are going all-in with 'd1g1tal' - like 'digital' but even ...

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250 bobber 'Tha Heist' makes UK debut at BMF show

Guy Procter, 12 May 2011 12:45

The 250 class continues to stretch in all directions, with the UK launch of ‘Tha Heist’, a lightweight bobber packing full-size attitude. Designed by Cleveland CycleWerks in the states, the Heist will cost around £3500, weighs just 115kg and is powered by a counter-balanced 250cc single. It’s able to run at up to 120mpg, with 80mpg a typical average. 

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Horex VR6 - how it all fits together

Guy Procter, 03 May 2011 10:02

Six cylinders no wider than four, big vee-engine character from an inline-sized lump? Reborn German manufacturer Horex promises this and up to 200bhp from its 1218cc VR motor (V for vee, R for in a row). Here’s how the engine works and the whole lot fits together. The bike features two banks of three cylinders set at a 15 degree ...

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BMW S1000RR a Yamaha R6 copy?

Guy Procter, 12 February 2009 12:11

Is the new BMW S1000RR a Yamaha R6 rip-off? YouTuber mca8690 certainly thinks so, and he’s gone to the trouble of producing this video to prove it. The S1000RR was spotted early in its development sporting modified R6 panels, which it wore ‘with space to spare’ according to BMW development boss Peter Mueller. We don’t agree with mca8690’s embittered suggestion the ...

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