The Motorcycle Action Group (MAG) has managed to get the toll for bikes removed from the Humber Bridge. From April 1 2012 motorcycles will be able to cross the bridge free, instead of the normal £1.30.
This is clearly excellent news, and follows years of hard work, meetings with the Humber Bridge Board, and a slow pay demonstration ride.
In a statement, MAG spokesman Peter Walker said: "Our main objection to the toll was that whilst charging motorcycles the bridge is not promoting a more economical mode of transport.
"We would like to thank the Humber Bridge Board for this forward thinking approach and all those that have supported us in the campaign over many years."
To celebrate, East Yorkshire MAG is organising a mass ride over the bridge at 00.01 on the April 1. Meet details are here.
But where should the pressure be applied next? Bikes already go free on the Severn Bridge, Dartford crossing and Tyne Tunnel. Any toll crossings near you that need the MAG treatment?