Harley dwarfs car maker

Harley-Davidson is currently worth more than the world’s larget car maker, General Motors (GM), after 19 consecutive years of record profits for the motorcycle manufacturer.

Harley overtook GM in market value last week at $17.68bn to $16.17bn after GM was hit after a profit warning. However the car maker still wins in volume and sales building 8.99 million vehicles with a profit of $6.9bn, while Harley shipped 317,289 bikes for a profit of $889mil.

As reported on the Financial Times website, Harley has benefitted from focussing on big bikes and its brand, including accessories and clothing. See the full report, here.