Yamaha dealer specials honoured

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Yamaha have announced the winners of its first ever ‘Dealer Built’ competition, which follows on from the success of their ‘Yard Built’ competition, conceived to promote the firm’s Sports Heritage range, and saw dealerships throughout Europe taking part.

The bikes were judged according to their models, which included the XJR1300, XV950, SR400 and the VMAX. Many of the builds feature genuine Yamaha accessories, with Yamaha demonstrating that you don’t need to go to great lengths to own a custom machine.

The winner of the VMAX category was French dealership Liberty Yam, with a striking 60th anniversary themed bike in Yamaha’s renowned yellow and black paint scheme.

Germany’s Motorrad Klein took the XJR1300 trophy for their race-themed XJR, which made reference to ex World Superbike racer, Noriyuki Haga.

In the XV950 class the winning bike came from Portuguese dealer, Yamaha Motor 7, inspired by the ever-popular scrambler design with a distinct colour scheme.

The final winner comes from Spanish dealership, Motor Madrid, who modified an SR400 to make a classically styled café racer.

Over ten thousand people voted in the competition and helped decide on the final winning bikes, which were revealed at the Glemseck 101 event in Germany in September alongside the world’s best custom machines.

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James Archibald

By James Archibald

Former MCN Junior Web Producer