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Make mine an Indian Tequila Sunset…

Published: 21 March 2017

Updated: 21 March 2017

Hollister Powersports win Project Chieftain competition

The name might sound like a hangover-inducing cocktail but in fact it's the winner of Indian's Project Chieftain contest revealed at last week's Daytona Bike Week in the US.

Tequila Sunset, built by Hollister Powersports, was named the winning machine after winning the popular public vote and scored its builders a cash prize of $20,000. 

The competition started last October when Indian Motorcycle dealerships were given three months to customise either a Chieftain or Chieftain Dark Horse motorcycle.

The format of the competiton is similar to the Project Scout competition that ran in the UK last year.


There were no theme, style or budget restrictions on the motorcycles. However, dealers did have to incorporate at least three genuine Indian accessories from the current catalogue on the completed motorcycles. 

Eleven finalists fought it out for a two-week period in February for the public vote online, before Tequila Sunset was announced as the winner last week. 

The winning machine has a massive 23in front wheel, a stretched front fender, raked triple trees, custom gold metallic paint, custom made side covers, custom made air cleaners and ‘frenched’ indicators in the saddle bags.

Second place was awarded to the very patriotic America Proud, built by Coastal Indian Motorcycles, they took home a prize purse of $10,000. Finally, third place went to the Barnstorm motorcycle, which was built by Indian Motorcycle of Central Massachusetts, with an accompanying prize of $5,000.


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