Damon Motors make move into Indonesian market

Damon Motors has announced a partnership with Indonesian company PT Indika Energy who will serve as the distributor for Damon’s line of electric motorcycles in the Indonesian market.

Damon co-founder and CEO Jay Giraud said: “My journey with Damon started in Indonesia, so this partnership with Indika Energy brings me full circle, opening the door to one day transforming the industry at a global level.

“Indonesia has set a goal to reach net-zero emissions by 2060. Damon is equally committed with Indika Energy to achieve this goal together.”

The inspiration to build Damon came to Giraud during a trip to Jakarta, Indonesia in 2016, a country that holds the largest two-wheeled vehicle penetration in the world. A year later Damon Motors was born.

Azis Armand, group CEO of Indika Energy, added: “Indonesia has a great opportunity to transform the riding experience for millions of people dependent on two wheels.

“Our vision for an electrified roadway mirrors Damon’s. Through our subsidiary, PT Ilectra Motor Group (IMG), we are committed to developing EV motorcycles and its supporting ecosystem in Indonesia.

“We believe this partnership will open more opportunities for collaboration to accelerate our go-to-market strategy and meet the country’s net-zero goal.”

Damon’s partnership with Indika Energy comes as the company nears a $100M milestone in orders for its motorcycles. Damon unveiled the HyperSport in 2020 and the HyperFighter in 2022.