BMW buys Husqvarna

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It has just been confirmed that BMW has bought the Husqvarana motorcycle brand outright.

The deal was signed with Husqvarna boss Claudio Castiglioni yesterday, (Thursday July 19), and will be officially announced shortly. The deal sees BMW buy the brand, production facilities and take charge of all the staff. No price will be announced for the deal for several weeks.

BMW has told MCN that Husqvarna will be run as a seperate brand, in the same way as it runs the Mini car marque.

More details will follow shortly.


 

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Ben Purvis

By Ben Purvis