Avon Tyres launch ‘motorcycle-friendly’ website

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Avon Tyres has launched a new, user-friendly website with a section aimed squarely at the motorcyclist.

Like motorcycles themselves, the site aims to be educational, practical and enjoyable, allowing motorcyclists the facility to find the perfect Avon Tyre for their motorcycle via the product finder, as well as locating their nearest dealer.

Information on the entire range of Avon Tyres is available at your fingertips, including the impressive new VP2 range of sports tyres.

Also listed are the popular Azaro ST and Storm ST tyres, which took first and seventh place in the hard-fought, sports-touring section of the 2008 RiDER Power survey, helping to make Avon Tyres RiDE readers’ favourite brand.

There’s also a dedicated ‘Rider’ section on the website.

This is packed with safety information and includes a section dedicated to how you can take care of your tyres as well as a regular ‘Five Minutes with…’ section – which features an industry interview with an Avon tyre product expert.

In addition there’s a feature called ‘Where’s Avon Taken You?’ which recounts epic journeys made on Avon tyres.

For the launch of the website there is also an interview with legendary cruiser builder Arlen Ness.

If you want to know more about the ‘black art’ of motorcycle tyres, then visit the site’s technical section, where everything is explained from motorcycle tyre construction, to exactly what those numbers and letters on your sidewall mean.

There’s also a section that explains all about tyre sizing and just what the speed and load ratings are.

Avon Tyres, a Cooper Tire & Rubber Company brand, has been making high quality tyres since 1904 and manufactured their first motorcycle tyre in 1911, capturing many awards and championships ever since.

To check out the site, simply point your web-browser at www.avonmotorcycle.com

Rob Hull

By Rob Hull