Indian and Ducati produce stunning timepieces

Fancy a new motorcycle-inspired watch? It might come at a price…

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Among the madness of all the new motorcycles, a couple of lower key announcements from EICMA last week came in the form of some special collaborative watches, with both Ducati and Indian partnering up with prestige watchmakers. 

Keeping things strictly Italian were Ducati, who announced a partnership with Italian watchmakers, Locman.

Known for using materials such as carbon and titanium in some of their products, Locman are an ideal match with Ducati.


“Locman’s unique spirit makes it perfect for a dynamic partnership that combines the technological excellence of two companies, both leaders in their respective sectors,” said Alessandro Cicognani, Ducati’s Licensing and Corporate Partnership Director. “The products we’re co-developing interpret, through design and innovative materials, the uniqueness of the Ducati brand.”

There’s no word on price yet, but we don’t expect it to leave your wallet with much left in it should you wish to purchase one. The watches will be made available from January.

Following Ducati’s example were Indian, who collaborated with coveted Swiss watchmaker’s Baume & Mercier to produce a special watch to fall in line with the 50th anniversary of Burt Munro’s legendary Bonneville land speed record – a feat that to this day still stands.

The special-edition timepiece is based on the Swiss manufacturer’s Clifton Club watch and features a number of neat and subtle finishing touches.

For starters, and most noticeably, is Burt’s lucky number 35, which features on the chronograph seconds counter. The number 184 is also highlighted on the bezel of the tachymeter scale, leaving a subtle reminder of the speed at which Munro set his record. Finishing off the details on the watch face is the second hand, which features Indian’s ‘I’ typeface and a calfskin leather watch strap that pays homage to the colour of typical Indian motorcycles of the time.

The back of the watch features the Indian’s famous headdress logo and edition number – only 1967 units will be made – in line with the year that Burt achieved his record. 

The price of this quality and craftsmanship doesn’t come cheap though, and will set you back an eye-watering £3,100.

If you do want to make your bank account significantly smaller though, you can purchase the beautifully-made timepiece from Baume & Mercier’s website.

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James Archibald

By James Archibald

Former MCN Junior Web Producer