Motorcycle Live bounces back after Covid hit years

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Organisers of the annual Motorcycle Live show are celebrating a highly successful 2022 event following nine busy days at Birmingham’s National Exhibition Centre (NEC).

Showcasing 52 motorcycle manufacturers across three halls, plus opportunities to take test rides both on the surrounding roads and a dedicated indoor off-road Adventure Experience, just under 90,000 visitors attended from November 19-27.

Speaking to MCN on the Monday of the event, Managing Director, Finlay McAllan said: “We have to consider 2022 to be our new Year One because last year was an anomaly because we had a bump in the road with Omicron and temporary face masks. The motorcycle industry we saw in 2019 doesn’t exist anymore.”

He continued: “On the first Saturday I tried to go down to the back of hall four and had to give up in the end because the aisles were so busy.”

Part of this year’s event was a special BSB Day, which took place on Sunday, November 20 and allowed visitors to meet their British Superbike racing heroes – including 2022 champion Bradley Ray.

“It was off the scale good,” McAllan continued. “The thing about BSB Day is we watch racing week in week out, but when you get the riders in front of the public, they’re just normal lads.

“Some people don’t get to go to BSB rounds and allows them to experience that,” he added.

Motorcycle Live showgoers echoed the sentiments with Katie Benge, a visitor from Stratford-Upon-Avon, commenting: “We’ve had a great day – there was so much to see and do.

“I was surprised just how family-friendly it was. We enjoyed being able to sit on all the new bikes and the kids loved the Kiddimoto and Youth MX riding experiences. We already can’t wait for next year!”