Magni Italia 01/01 pays a fitting tribute to the late Arturo Magni

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Magni motorcycles have unveiled a new MV Italia model that celebrates the life of their founder Arturo Magni.

Before setting up Magni, Arturo worked at Gilera and MV Agusta where he was director of the Racing Department until 1976, bringing home 38 world titles. Then in 1977 he used his experience to set up on his own.

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After Arturo passed away in 2015, his son Giovanni Magni, 61, continued building exquisite new Magni motorcycles powered by modern MV Agusta engines, as well as restoring older Magni and MV Agustas. The firm now work out of a factory in Samarate, just 20 miles from MV’s operation.

The bike comes with a four-month waiting list

The Italia, powered by the three-cylinder Brutale 800 engine, even bears the MV badge after company owner Timur Sardorov agreed to the tie-up. The latest creation is a tribute to the MV 750S whose chassis was produced from 1977 onwards by Arturo Magni’s fledgling manufacturing operation, and that led to the first Magni MV Agusta built that same year.

This torque-packed three cylinder 125bhp engine sits in a TiG-welded open cradle chrome-moly tubular steel frame and has a box-section twin-shock swingarm and 18in wheels.

The Italia uses bespoke JoNich wire wheels and the jaw-dropping Borrani rims are made from a solid piece of aluminium, which makes them both stronger and lighter than conventional two-piece welded wheel rims.

The lines of the saddle and tank are reminiscent of 70s racing MV Agustas and have been coupled with a new half-fairing, designed especially for this model.

Giovanni Magni said: “I wanted to commemorate what my father achieved in the 1977-80 period when he took over manufacturing the 750 Sport frames for MV.

“I particularly wanted to reflect the fact he wanted to build road bikes without massive fairings, so that the mechanical beauty of the engine could be seen and appreciated. So the Magni Italia had to be like this, too, in honour of him, with just a headlamp fairing.”

Prices start at £32,000 for the 01/01 model seen here, although each bike can be built to the owner’s spec. There’s a four-month delivery time and Magni will also take in a donor bike and assembles the Italia from that, from £25,000.

Magni Italia 01/01 highlights

  • 800cc 125bhp MV triple
  • Handmade steel frame
  • Custom made bodywork
  • ORAM GP styled suspension
  • Brembo braking system


Fancy a retro MV? Check out our Superveloce 800 video review below:

Alan Cathcart

By Alan Cathcart